Luxury services offer a level of exclusivity and privacy that is often difficult to find in other types of travel or accommodation.
In addition to Exclusivity, Privacy, Convenience, and Comfort, luxury services also offer a level of prestige and status that is highly valued among the wealthy. Owning a luxury car or yacht, for example, can signal to others that the owner is successful, powerful, and influential. Similarly, staying in a luxury villa or apartment can signal that the owner has achieved a level of wealth and success that few others have.